Wilma & Frieda’s Cafe is presenting a dinner full of recipes by Food Network chefs, and I will be entertaining diners with talk about the history of the network and funny stories — and signing books. Event not listed on Cafe website yet: http://www.wilmafrieda.com/
"In the early 1990s, before the Food Network or Top Chef, 56% of Americans were overweight or obese. That number has since grown to 68%… Celebrity chefs aren’t entirely to blame, of course. But our fascination with food TV may not be helping."
— http://www.health.com/health/article/0„20487324,00.html Via PopMatters
I see a new job listing : The Digital Program Manager will be responsible for overseeing the day-to-day execution of the Food category program which includes Food.com, Food Network and Cooking Channel digital properties. The candidate must have demonstrated experience in successfully managing and delivering on cross-organizational enterprise efforts, ideally for a large-scale media company. This includes all aspects of a project life cycle such as project planning, development, change control, implementation, issue management, customer relationship management, team leadership, as well as establishing best practices to assist product teams conceive and deliver innovative solutions that deliver value to our customers.
"The company also is rolling out a channel called Yahoo Food, which will feature photos, recipes and trends in cuisine."
— Bloomberg News on new Yahoo! initiatives
Catch Allen on Morning Joe tomorrow Monday January 5th at 7:35 am on MSNBC. Tune in for more From Scratch talk.
"Perhaps none of these new food books personify the American story better than Allen Salkin’s dishy, behind-the-scenes FROM SCRATCH: Inside the Food Network (Putnam, $27.95). For those with a keen interest in cable television and how many subscribers the Food Network had in South Bend, Ind., in 2003, this book is your “Moby-Dick.” For everyone else, it’s salacious enough to keep you swinging from one good old-fashioned bootstrap story to the next."
— From Scratch recives a positive review in the Sunday Book Review in New York Times
"The business of the Food Network is not to get you to cook more. It is to get you to watch more Food Network,” Salkin told The Huffington Post. “They are in the business of selling advertising."
— The Huffington Post gives From Scratch a review and talks to Allen about the true motivations behind The Food Network’s early days.